Using Ving to Drive Event Attendance
Among the many challenges event planners have, driving attendance is certainly right at the top. The challenge of communicating the value of your event to attendees is a big one, cutting through all the noise in their day to get them to register to attend your event requires reoccurring engaging communications. Emails get lost in the depths of their in-box and direct mail invitations are expensive and often end up in the trash - as well, neither of which separate you from your competition.
Ving, Your New Way!
Event Managers quickly create a Ving that includes: A video message reinforcing key topics to be covered and benefits derived from attending the event. Video content from last year's event that shows the quality of the event, interviews with past attendees and, in general, conveys the energy and buzz created by an event worth attending. Targeted survey questions that facilitate event registration and fine tune the attendees targeted interests. Additionally, promotional material and event schedules are included.
As potential event attendees engage with the Ving, key data is collected and reported in real time: did they watch your video? did they watch your promotional video? Answers to survey questions are captured and reported by individual or group along with flowing text commentary to further explain answer selections. The result is a personalized message delivered within an interactive media packet designed to set you and your event apart from the competition. Event attendees receive an innovative invitation conveying a clear, direct message driving them to attend, Event managers receive valuable data that helps them to proactively make decisions that drive attendance and ultimately a successful event.
Ving, Your New Way!
Event Managers quickly create a Ving that includes: A video message reinforcing key topics to be covered and benefits derived from attending the event. Video content from last year's event that shows the quality of the event, interviews with past attendees and, in general, conveys the energy and buzz created by an event worth attending. Targeted survey questions that facilitate event registration and fine tune the attendees targeted interests. Additionally, promotional material and event schedules are included.
As potential event attendees engage with the Ving, key data is collected and reported in real time: did they watch your video? did they watch your promotional video? Answers to survey questions are captured and reported by individual or group along with flowing text commentary to further explain answer selections. The result is a personalized message delivered within an interactive media packet designed to set you and your event apart from the competition. Event attendees receive an innovative invitation conveying a clear, direct message driving them to attend, Event managers receive valuable data that helps them to proactively make decisions that drive attendance and ultimately a successful event.
Using Ving to Target Your Opening Remarks
The audience who invested time and money to attend your event are present and ready to go - your key note address better be on target, insightful, and aligned with the interests of the people in the seats which can present a huge challenge. While your speaking skills and topical information of your chosen subject may be spot on – how do you really know how to fine tune your address to this audience? How will you hit that home run?
Ving, Your New Way!
Speakers and workshop leaders can quickly create a Ving that includes: A video message with a "sneak peek" at what is to come driving attendee interest, targeted survey questions that uncover topical interests as well as provide space for submitting questions attendees would like addressed during the event, materials related to the speakers background and experience and pre-workshop worksheets.
As event attendees engage with the Ving, key data is collected and reported in real time: Answers to survey questions give insights into specific areas the speaker should focus on. Attendee submitted questions give the speaker the opportunity to gather critical information and prepare accordingly to answer questions audience members will have.
The result, speakers and workshop facilitators have a unique insights that will help them to deliver on-target and in-line with attendee expectations. The attendee feels as if their event experience has started well in advance of the actual openting key note address.
Ving, Your New Way!
Speakers and workshop leaders can quickly create a Ving that includes: A video message with a "sneak peek" at what is to come driving attendee interest, targeted survey questions that uncover topical interests as well as provide space for submitting questions attendees would like addressed during the event, materials related to the speakers background and experience and pre-workshop worksheets.
As event attendees engage with the Ving, key data is collected and reported in real time: Answers to survey questions give insights into specific areas the speaker should focus on. Attendee submitted questions give the speaker the opportunity to gather critical information and prepare accordingly to answer questions audience members will have.
The result, speakers and workshop facilitators have a unique insights that will help them to deliver on-target and in-line with attendee expectations. The attendee feels as if their event experience has started well in advance of the actual openting key note address.
Using Ving to Spread the Word of Your Successful Event
You've just completed a successful meeting or event – You want to capture and spread the enthusiasm extending the life of the event and the value you delivered to its participants. You can use email (flat and uninteresting) which is the same old stuff. You can invest time, energy and money in building a custom web page with limited shelf life. All are options and all are "old think" of how to extend the value of your event.
Ving, Your New Way!
Event managers quickly create a Ving that includes: Video message from speakers, workshop leaders and interviews with event participants, key content and presentation materials presented throughout the event, and a targeted survey with questions that uncover attendees feedback and insights for next years event.
As event attendees engage with the Ving, key data is collected and reported in real time: Event managers now have access to critical information that validates the success of the event and assist them in planning future events. Answers to questions via surveys deliver organized reports ready for review and further analysis on how to repeat the success of this event and to improve on select targeted areas.
Ving clearly fills you in on what you ought to know about your attendees and what drives them to attend your event. Extend the value of your event well beyond closing ceremonies.
Ving, Your New Way!
Event managers quickly create a Ving that includes: Video message from speakers, workshop leaders and interviews with event participants, key content and presentation materials presented throughout the event, and a targeted survey with questions that uncover attendees feedback and insights for next years event.
As event attendees engage with the Ving, key data is collected and reported in real time: Event managers now have access to critical information that validates the success of the event and assist them in planning future events. Answers to questions via surveys deliver organized reports ready for review and further analysis on how to repeat the success of this event and to improve on select targeted areas.
Ving clearly fills you in on what you ought to know about your attendees and what drives them to attend your event. Extend the value of your event well beyond closing ceremonies.